Starting with choosing a weird or less familiar word, I created a business and stationary out of it. The word Mizpah describes the emotional and strong bond between people even in death. Based on the definition, I decided to make a business for a spirit medium who uses her gift to ask spirits to give people advice on love.The design focuses around the things that make a medium interesting: her crystal ball, her tarot cards, and the mystical feeling she represents.
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/4f8a36128745fe0b9ab120db086c83d0/7e72d884-5051-4e03-b564-7a836c3e7bee_rw_600.jpg?h=9cface295ced0bddc711e34c094934bf)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/4f8a36128745fe0b9ab120db086c83d0/8f993187-ea03-477e-a6b9-42d2e984ac06_rw_1920.jpg?h=abdfc94139638a3d300ed48cd71d0cbf)
Development
![](https://pro2-bar-s3-cdn-cf5.myportfolio.com/4f8a36128745fe0b9ab120db086c83d0/6bfe46ab-646c-4d7e-a307-373b845b7b24_rw_3840.jpg?h=7caed95f14a452c4130ee52a73ddb461)